For the past 15+ years I’ve stepped into projects when the stakes are high and the timelines are tight. From rescuing digital campaigns to guiding teams through pivots and deals, my role is simple: bring clarity, rebuild momentum, and help people work better together.
I’m an engineer by training and a connector by nature – which means I bring both systems thinking and human empathy into every engagement. I don’t claim to have all the answers, but I know how to get people aligned, moving, and achieving more than they thought possible.
The best part of my career hasn’t been the metrics – it’s the people. I’ve seen what happens when the right mix of talent, focus, and timing come together: stalled projects turn around, teams re-engage, and opportunities open up.
I’ve had the privilege to be in the middle of that mix – sometimes as the fixer, sometimes as the connector. What matters most is simple: the people I work with would choose to work with me again.
HELP WITH.
Here’s where I tend to get called in:
WHAT I HELP WITH
- When projects stall
I step in, untangle complexity, and restart momentum. - When teams misalign
I facilitate the hard conversations and rebuild trust. - When deals or transitions loom
I help leaders assess risks, align digital assets, and move forward with confidence. - When new opportunities arise
I connect people, ideas, and resources to create momentum.
WHO I
WORK WITH
I usually get called in by people who are in the middle of real challenges:
- Founders scaling faster than their structure can keep up
- CMOs untangling legacy chaos
- Internal marketing teams caught in execution loops
- Agencies, solo operators, and fractional CMOs preparing to grow, restructure, or exit
- AI-led teams that need human judgment
- Startups who need a part-time exec, not full-time overhead
WHY THIS MATTERS NOW
AI GIVES YOU SPEED.
HUMAN JUDGEMENT KEEPS YOU ALIVE.
What’s missing in today’s environment isn’t more dashboards — it’s decision-making. That’s what I bring: lived experience, operator clarity, commercial intuition. Frameworks that don’t snap when the situation changes.
I don’t fight AI. I make it work harder by adding the one thing it can’t simulate: experience tested under pressure.
HOW I WORK
- We define what matters
and focus there. No fluff, no busywork. - Confidential always
everything we discuss stays private. - Selective by design
I only take on a handful of projects at once so I can roll up my sleeves and be fully invested.
THE BIGGER
PICTURE ALWAYS
This isn’t a style. It’s just what works when experience matters more than opinions.
Somewhere along the way, marketing became more about dashboards than direction, more about the stack than the story. I work the other way around.
A small collective of digital veterans. No noise. No bloat. Just people who know how to fix what’s broken and scale what works.
We don’t pitch. We embed. We do the work. And we leave things stronger than we found them.
LET’S FIX WHAT
MATTERS
If your project needs a reset, your team needs alignment, or you just want to bounce an idea around – let’s talk. No pitch. No jargon. Just a straightforward conversation about where you are and where you’d like to go.
Consultant. Connector. Team Builder. Still learning every day.